FOR IMMEDIATE RELEASE
Elexis M. Schroder
720-352-3961 | firstname.lastname@example.org
SUMMER TASTEBUZZ IN NEW YORK CITY TO SHOWCASE 16 INNOVATIVE AND ON-TREND NATURAL PRODUCTS BRANDS
From vegan desserts, to nuts from Afghanistan, and sorghum-based chips, TasteBuzz guests will be invited to sample clean, delicious and nutrient-rich products from brands hoping to make a difference
|WHAT:||SchroderHaus, a Denver-based marketing communications agency specializing in the natural products industry, will host the first-ever TasteBuzz in New York City in July. TasteBuzz is designed to facilitate connections between innovative, on-trend natural food and beverage brands, and leading national media and influencers. Hosted in an unforgettable space in the heart of Chelsea with breathtaking views of the city, The Glasshouses, TasteBuzz has a cocktail party vibe that allows brands to creatively sample some of their newest offerings to media and influencer guests in an intimate, vibrant setting.|
|WHO:||At the inaugural TasteBuzz, media and influencers will have the opportunity to meet with and taste the latest offerings from a wide array of innovative natural products brands, including:
Aerogarden – Perfect for city living, AeroGarden offers an in-home garden solution for anyone who aspires to enhance their food, their home and their life. Launching this fall, the new Harvest model is sleek, ergonomic and perfect for gifting.
Ancient inGRAINed Snack Co. – Ancient inGRAINed believes there never needs to be a compromise between taste, health, sustainability and, of course, fun! KaPop! Chips are made with 100% Ancient Grain sorghum and are Free From the top 12 food allergens. Available in four delicious varieties, Ka-Pop! chips are also vegan, gluten-free and Non-GMO.
Bhakti Chai – Bhakti beverages are craft-brewed with organic fair trade fresh pressed ginger (liquid gold!), organic fair trade black tea, and fiery organic masala spices – all sustainably sourced and curated from the highest-quality ingredients around the world. All Bhakti products are vegan, gluten-free and Non-GMO Project Verified.
Fruit Bliss – Soft and juicy, Fruit Bliss Dried Fruit has not added sugar, is certified organic, vegan, Non-GMO Project Verified, kosher, gluten-free and sulfite-free.
Good Day Chocolate – Good Day Chocolate makes premium supplements for the whole family made with fair-trade dark and milk chocolate and candy-coated with natural colors from fruits and vegetables.
Gustus Vitae – Gustus Vitae is a California crafter of artisanal sea salts and gourmet spice blends. The brand’s sustainably sourced, Non-GMO, small batch products lead the category in functionality and quality. The unique magnetic tins offer convenient storage that helps get the spices off the rack and onto your plate.
“I and love and you” – The Boulder, Colo.-based pet food company believes that if you feel the love, you should feed the love. That’s why they put it right in their name.
Nutracelle – Nutracelle is the first all-natural, nut-free & gluten-free prebiotic protein you can indulge in as a decadent, delicious shake or replace flour and sugar in any recipe. Created by a mom to use only all-natural, clean ingredients, Nutracelle’s mission is to help every family enjoy safe, healthy and delicious foods without sacrificing amazing taste, with recipes, coaching, and a weekly cooking show on YouTube (Protein Treats).
Pacific Foods – Adding to its existing line of eight high-quality, nourishing Organic Bone Broths, Pacific will sample two new flavors in 8oz, shelf-stable cartons, and debut a collection of Hearty Soups made with Organic Bone Broth.
Pan’s Mushroom Jerky – Pan’s Mushroom Jerky is a plant-based jerky made of shiitake mushrooms. No meat, no soy, and based on a family recipe.
So Delicious – Recently-launched SO Delicious Frozen Mousse allows you to enjoy a whole pint for 330 calories or less per pint, it’s a new, indulgent, melt in your mouth frozen dessert experience.
The Jackfruit Co. – Jackfruit is the “meatiest fruit on the planet” – a nutrient-rich, plant-based meat alternative that’s ready to add to any recipe, or to enjoy in new Single-Serve Frozen Entrees in craveworthy flavors like Curry, Enchilada, and Teriyaki.
Wasa – Wasa is the world’s #1 crispbread. For the first time, the brand is introducing a gluten-free line to the U.S. The line is unique among gluten-free bread/cracker options due to its texture, size, portability, and wholesome blend of potato and amaranth ingredients.
Wild Zora – Offering product lines of both The Original Meat and Veggie Bars® and the just-launched Paleo Meals to Go, Wild Zora is on a mission to provide Real Food for Real Life™ without compromising health for convenience. Made from clean ingredients like free-range & grass-fed meats, and organic fruits & veggies, with bold flavors and spices, Wild Zora’s products are nutrient-rich, Paleo, gluten-free, and many even fit into an AIP diet.
Wrapioca – Wrapioca is the authentic Brazilian Tapioca Wrap. This hydrated flour becomes a versatile wrap base just by pouring the contents of the packaging into a heated pan. It’s as natural as it can get containing only two ingredients: cassava root flour and water. Wrapioca is gluten-free, paleo, Non-GMO, preservative free, vegan, dairy and lactose free, and nut free.
Ziba Foods – New from Ziba Foods, rare heirloom varieties of nuts and superfruits from Afghanistan. All the products benefit Afghan women and farmers.
|WHY:||Clean eating, product transparency, convenience, being mission-based, and foods that deliver added nutritional value, are among the hot trends TasteBuzz exhibitors best exemplify. TasteBuzz provides media and influencers the opportunity to learn about a variety of exciting brands and their products in a single, special event.|
|WHEN/ WHERE:||The Glasshouses
545 West 25th Street (between 10th and 11th Avenues)
New York, NY 10001
Monday, July 2
4:30 p.m. to 5:30 p.m. – Influencer early access
5:30 p.m. to 8:30 p.m. – All open access
|COST & ADDED VALUE:||TasteBuzz is FREE to accredited media and influencers who meet certain reach and qualitative criteria. As an added bonus for all guests, SchroderHaus will provide complimentary wine, beer, and cocktails to all guests.
|VISUALS/ INTERVIEWS:||TasteBuzz guests will have intimate access to brand founders and leaders, as well as the opportunity to taste and photograph innovative new products that are just hitting store and digital shelves. TasteBuzz is hosted at The Glasshouses, providing a great backdrop and stunning view of the city throughout the entire event.
|ABOUT SCHRODERHAUS:||Denver-based SchroderHaus was founded in 2015 on the belief that there was the need for a different kind of marketing communications agency that could serve innovative natural products brands at pivotal growth stages. Our team of seasoned experts leverages decades of agency and in-house experience building brands to provide sound strategy and tactical execution that consistently delivers one-of-a-kind brands, experiences and stories. We help our clients reach their awareness, trial and sales goals by combining the right mix of marketing communications tactics and experts when they’re needed most. Learn more about our team and our services at www.schroderhaus.com.|